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Book Exploring Public Relations

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Exploring Public Relations

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    Available in PDF - DJVU Format | Exploring Public Relations.pdf | Language: ENGLISH
    Ralph Tench (Author)

    Book details


Exploring Public Relations is the definitive academic text on Public Relations. Now in its third edition, the book is essential reading on courses in PR at undergraduate and postgraduate level. It continues to provide a critical analysis of the subject and a sophisticated blend of theory with real life, and includes many case studies, activity exercises, discussion questions and full colour photographs to illustrate the discussions in the text. There is new coverage of the impact of Web 2.0 technologies on PR as well as updated case studies and examples throughout the book to engage students of this exciting subject.

3.3 (10217)
  • Pdf

*An electronic version of a printed book that can be read on a computer or handheld device designed specifically for this purpose.

Formats for this Ebook

PDF
Required Software Any PDF Reader, Apple Preview
Supported Devices Windows PC/PocketPC, Mac OS, Linux OS, Apple iPhone/iPod Touch.
# of Devices Unlimited
Flowing Text / Pages Pages
Printable? Yes

Book details

  • PDF | 600 pages
  • Ralph Tench (Author)
  • Pearson: 3 edition (28 Nov. 2013)
  • English
  • 2
  • Business, Finance Law

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